V7N – Rocket Aimed At Google

Phil Butler


V2PRWeb – January 21, 2007 – SEO companies have been hit hard by Google and the search engines' increasingly complex algorithmic filters. These filters can often determine if a link is paid or not. V7N Contextual is a company that was just launched, and that claims it can supply undetectable links.

V7N Contextual aims to provide the SEO industry with a new edge to combat the Goggle filters. John Scott launched the new company to enable SEO companies to continue to drive traffic to web sites. The company provides what they term a "perfect" link, or one that is highly relevant, well placed, permanent, affordable and completely undetectable by either humans or algorithmic filtering.

The company also offers a solution for bloggers who want to earn extra money through what they call, "The Contextual Links @ V7 Network Publishing Program." In this program bloggers can earn cash by adding a text link to their blog posts. Publishers will be paid $10 per link through PayPal.

V7N Contextual already has access to more publishers and advertisers than any other network. V7 is trying to sidestep moral and ethical issues by selling link placement rather than paid endorsements. V7 Contextual is now available for both link purchasers and publishers.

The Web 2.0 Take! Or Forrest Gump Logic 101

I expect I do not have to delve too deeply into what we think about V7N from the Web 2.0 perspective. The ongoing shell game between Google and the SEO companies is ridiculous! We learn very early that in this universe 2+2=4. Numbers can only do some much people! Reading this press release, I get a mental image of two large rooms full of techies right next door to each other. In one room are the techies from Google, while right next door there is a crowd of SEO techies wrenching their hands together waiting to see if their latest algorithmic or sneaky contextual trick is going to work.

What kind of rocket science does it require to figure out the problem here? If Google can hire a thousand mathematicians to formulate algorithms, how many SEO math professors will it take to solve the equation? Now I am visualizing one escaped Nazi rocket scientist pounding out the equations on a $100,000 super computer. The answer is probably one! One sleazy math genius that earns half what the Google throng makes could do it over time.

The press release makes it clear that the links cannot be detected by humans or the Hal 9000 (if you are too young to know what Hal is the link is for you) super computer. What the article fails to mention is that a computer cannot yet tell the difference between a sucky web page and a great one. A human being, or in the case of Wikia a bunch of humans, can make this kind of determination rather easily.

I am not advocating tossing algorithms or super computers, but the logical transition to a more perfect search engine is not really that complex. If Google, Wikia, Powerset, and others were not so greedy they might come together for the answers. This is why we have branches of the armed forces, departments of the Federal Government, Mom and Dad, Dogs and Cats, and a host of other associations.

Imagine a country at war with an evil empire. Let's call it the SEO Empire, for lack of a better term. Let's call the "good guys" the Web 2.0 Bunch. Can you imagine Web 2.0 attaching the SEO Empire with only a navy? Ships are great, I was in the navy, but they don't do well on land.

People will always need other people. We need people we can trust, armed with great technology in order to eradicate the crummy sales pitch mentality of the 20th century! As Forrest Gump would say; "Well that is all I have to say about that."

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