JumpTV is Joost Up

Phil Butler,


 Free ethnic programming for Joost - Phase 3 for dominating Web TV!

Well, here is some happy news from Joost! Besides clearing up a communication problem between Profy and Joost over my inbox full of requests for invitations, Joost has snagged yet another chunk of free broadcasting for you guys.  

It looks like Joost had sealed a deal with yet another network to further add to Joost's impressive line up of programming. JumpTV said it is prepared to offer some of their programming to Joost for free. JumpTV is a Canadian company that has 270 channels of ethnic programming from 70 countries. Some have stated that Joost programming is not up to snuff, but considering they started with nothing in a brand new realm, It is all really an awesome network, and some of it is great by any standard. (I know, send me an invite to Joost! Kate, if you read this please send more tokens!) 

Joost, which we have covered rather extensively, uses the same Internet technology that upset the music industry, and has already made deals to distribute Viacom's MTV content and Paramount movie content. Joost executives are not quiet about even more deals to follow, as the Web 2.0 innovator obviously begins to make its move on the big time.

The Skype founders Zennstrom and Friis deserve a nod of admiration for the skillful way they are manipulating this latest venture. In previous testing and reviews of Joost, my honest opinion was that Joost would be the leader in the Internet TV domain. Though I see many progressive companies working on similar technology/content, I will stick with this original assessment I think. This kind of diversity in programming could bring millions of viewers to the front door before Joost even gets out of Beta. 

The quality of content and attention to detail (except for attention to my in-box full of invitation requests from readers) is top notch. Joost has put together some of the most enjoyable content availabe and is now poised to add even more for their viewers. 

According to a Reuters  press release via Yahoo!, JumpTV will launch on Joost with a Spanish language version from Columbia. Strategy wise, look at how these guys are starting to wrap up the planet! It seems to me that Joost is going “whole hog” after the broadest audience they can muster, in much the same way they approached Skype. Video or online TV is a little bigger sale, but these incremental agreements are one great way of going about it. Look for the bandwagon to get longer folks.  

Now, if I can just get those tokens out to my readers, I might have a chance to watch some Joost TV!  

joost mach

Joost™


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7 Comments (Subscribe to rss)
  • Im starting to think that as this stuff gets some more legs this may actually be a viable business. Maybe I should start using my Beta account after all…

  • Joost is impressing me with their ability to grab headlines. The JumpTV deal continues this trend — and shows that they are thinking about being a global player. Of course, that’s what an online TV mega-station should be. It’s one of the advantages of “over the top” programming, and a sign that we are truly entering a time of great change in how we experience content.

    Joost is cutting edge right now, and I can’t wait to see who follows.

    - Alyssa

  • Thanks for the comments guys! I agree, we see quite a few really top-notch startups here and there, but really these guys are the cream of the crop. As a writer, I don’t have that much time to go too deep on any Beta test, but this is one I really would like to spend more time at.
    You are both very perceptive, Joost is hemming up an impressive list of networks and subsequently any market that develops. I think there is much more to come in the near future. Like Alyssa says, there should be some other big players making headlines soon. But who?

  • I am still waiting on a membership to Joost. I keep hearing all the buzz but no chance to experience it for myself. Any suggestions on how to speed up the process or does anyone have a guest pass to spear? Thanks

  • hi,

    please send me a Joost invitation to my mail id.

    msudheer79@gmail.com

    regards
    sudheer

  • Hi there!

    Could you send me an invitation for Joost as well?
    deciomf@yahoo.co.uk

    Cheers

    Decio

  • Could you send me an invitation for Joost as well? mr22a@aol.com

    Thanks!

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