March 22, 2007 |
Apple has shipped their first AppleTV units to stores according to their web site. The wireless set-top-box that can broadcast tunes, movies, trailers, podcasts and photos from your PC to your widescreen TV is winging its way to stores now.
Apple seems determined to lead the way in producing and shipping hardware that can bring Web 2.0 into the living room. Users can download movies or other media from the Web and utilize the 802.11 wireless to sync directly from PC or Mac to TV. The AppleTV box connects via HDMI or component jacks and provides Hi-Definition quality viewing for Apple downloads or digital photos via Adobe products.
This is great news for Apple fans, of which I am one, but the cool box does seem to be limited to Apple devices and products. I guess this is a respectable way to introduce such an innovative device. It is also another significant symbol that the Internet is becoming the entertainment platform of the future. I really don't think this should be under-emphasised, whether you like Apple or not.
This is really an amazing device. One cool thing it can do is stream movies or video directly from any computer on your network through the AppleTV without utilizing the box's drive space. The AppleTV can store up to 50 hours of content, and with the multi-streaming capability can deliver virtually unlimited content to widescreen anywhere in the house (that has a box that is). At about $300, the AppleTV is a pretty good deal for anyone utilizing iTunes especially.
A big part of Web 2.0 just made its way into your home. High quality HD content downloaded via the Web can be utilized with much greater flexibility than ever before. Apple has come through on their promise in a big way.