http://profy.com/2008/04/17/microsoft-confirms-farecast-buy/ Internet news and commentary Mon, 01 Dec 2008 16:49:22 +0000 http://wordpress.org/?v=2.5.1 http://profy.com/2008/04/17/microsoft-confirms-farecast-buy/#comment-1024611 Farecast–is Microsoft getting into travel…or into contextual targeting? - Travel Industry News - UpTake Blog Mon, 14 Jul 2008 23:41:48 +0000 http://profy.com/2008/04/17/microsoft-confirms-farecast-buy/#comment-1024611 [...] UPDATE on 4/22: More coverage at WebWare on 4/17 by Ina Fried, the FareCast blog on 4/17 by Hugh Crean, the 4/17 SeattlePI post on Todd Bishop’s Microsoft Blog, John Cook’s original news break, Profy 4/17 post by Cyndy Aleo-Carreira, TechCrunch post on 4/17, Seattle Times on 4/17, CenterNetworks on Farcast acquired Microsoft, WebGuild on 4/18, PaidContent.org on 4/17, Venture Beat on 4/17, SearchEngineLand on 4/17, Rev2.0rg on 4/18. Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages. [...] [...] UPDATE on 4/22: More coverage at WebWare on 4/17 by Ina Fried, the FareCast blog on 4/17 by Hugh Crean, the 4/17 SeattlePI post on Todd Bishop’s Microsoft Blog, John Cook’s original news break, Profy 4/17 post by Cyndy Aleo-Carreira, TechCrunch post on 4/17, Seattle Times on 4/17, CenterNetworks on Farcast acquired Microsoft, WebGuild on 4/18, PaidContent.org on 4/17, Venture Beat on 4/17, SearchEngineLand on 4/17, Rev2.0rg on 4/18. Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages. [...]

]]> http://profy.com/2008/04/17/microsoft-confirms-farecast-buy/#comment-509531 Cyndy Aleo-Carreira Tue, 22 Apr 2008 23:23:17 +0000 http://profy.com/2008/04/17/microsoft-confirms-farecast-buy/#comment-509531 Elliott, unless they completely restructured it, I'm not sure it could be that seamless as to put it in with Live.com. Farecast was increasingly setting itself up as a sort of "Orbitz with benefits" with the addition of hotels, etc. and I think it is positioned more as a competitor for the Orbitz/Expedia/Travelocitys than as a search component. Even more curious are the rumors about an Expedia sale at some point. Elliott, unless they completely restructured it, I’m not sure it could be that seamless as to put it in with Live.com. Farecast was increasingly setting itself up as a sort of “Orbitz with benefits” with the addition of hotels, etc. and I think it is positioned more as a competitor for the Orbitz/Expedia/Travelocitys than as a search component. Even more curious are the rumors about an Expedia sale at some point.

]]> http://profy.com/2008/04/17/microsoft-confirms-farecast-buy/#comment-508831 Elliott Ng Tue, 22 Apr 2008 19:32:05 +0000 http://profy.com/2008/04/17/microsoft-confirms-farecast-buy/#comment-508831 I don't think Microsoft is moving *back* into the online reservation service. Farecast is really a price meta-search engine with some predictive analytics. This is about looking, scrambling, for a way back into the search game. There is no guarantee that Y! will pan out, or that the acquisition will be a successful one even if it happens. Farecast can be a bite sized deal that can be quickly integrated into a blended search experience with Live.com. here's our take on it: http://www.uptake.com/blog/travel_industry/farecast-is-microsoft-getting-into-travelor-into-contextual-targeting_253.html Love to hear your thoughts on this. I don’t think Microsoft is moving *back* into the online reservation service. Farecast is really a price meta-search engine with some predictive analytics. This is about looking, scrambling, for a way back into the search game. There is no guarantee that Y! will pan out, or that the acquisition will be a successful one even if it happens. Farecast can be a bite sized deal that can be quickly integrated into a blended search experience with Live.com. here’s our take on it:
http://www.uptake.com/blog/travel_industry/farecast-is-microsoft-getting-into-travelor-into-contextual-targeting_253.html
Love to hear your thoughts on this.

]]> http://profy.com/2008/04/17/microsoft-confirms-farecast-buy/#comment-493251 Microsoft purchases Farecast for $115 million | money news blog Fri, 18 Apr 2008 10:19:19 +0000 http://profy.com/2008/04/17/microsoft-confirms-farecast-buy/#comment-493251 [...] [via Profy] [...] [...] [via Profy] [...]

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