Posts Tagged with ‘Allen-Stern’

There’s a very interesting post on CenterNetworks today full of righteous indignation against Alexa and the way it has recently lowered rankings for numerous blogs. In fact, I have noticed that myself for Profy but decided not to bother because we have never relied on Alexa to measure our traffic.
The assumption is that Alexa changed the algorithm not to take traffic coming from social media and social news sites into account - and Andy Beard has a number of interesting [...]

Allen Stern at Center Networks caused a bit of a stir with his post "Do You Compensate Content Creators?" last night and into today. Allen's take on the ad-supported revenue model is that those who read/enjoy/learn from content should demonstrate their appreciation by clicking an ad, since that's how people get paid.
I don't agree, and said so in the comments, but I wasn't able to articulate what I felt was inherently wrong with the online ad model. [...]

Allen Stern has an excellent video up today on Center Networks that highlights one of the most frustrating foundation issues I have with Web 2.0 and social media: for whatever reason, we seem to want to have a monarchy wherever we go.
In the U.S., we have a de facto monarchy created out of the entertainment industry. In the tech world, we have recreated that same A-list worship, which Allen points out.
What confuses me the most about the FriendFeed issue that [...]

I'm only half kidding with my headline, because Reuters really does want to give out phones. After a trial of using Nokia "Mobile Journalism Toolkits" in the hands of reporters to allow reporters to cover stories on the fly, or when a regular camera crew couldn't be used, Reuters is now hoping to extend the program to its entire reporting staff as well as "citizen experts."
While I'm sure that I can hear thousands of camera crews screaming in pain at [...]

Before the proliferation of social media, the role of a product evangelist was limited to the amount of traditional media exposure you could get for a product, either in the press or at industry conferences. With social media, evangelists have the opportunity to take their message directly to end users, but how do they do it?
A lot of attention is being paid to the idea of a personal brand, but for the evangelist, the goal is the product brand awareness, [...]

I'm starting to think I may just want to skip right over the rest of 2008 and start fresh in 2009 when companies come to their senses. First HP decides to acquire support service dinosaur EDS, then Comcast snaps up Plaxo (all the better to throttle your bandwidth AND that of your social graph, my pretties!), and now CBS buys CNET.
I'm sure CNET is ecstatic about the news; several of their properties have been financially struggling now for what seems [...]