Posts Tagged with ‘comScore’

Of course the usual race of the two largest social networks in the world - Facebook and MySpace - is always a fascinating thing to watch. While Facebook is already bigger than MySpace worldwide, it still seems (or seemed - depending on the metrics you use) to be a little behind MySpace in one particularly important country - the US.
According to comScore data, Facebook caught up to MySpace in terms of unique monthly worldwide visitors back in April - which [...]

comScore has just published a report proving once again that while the world is suffering the financial crisis, the owners of various financial sites are doing more than well in terms of visitors (and possibly revenue as well). We have already spoken about money-related websites surviving the recession pretty well and today comScore provides additional statistics from Europe to prove the same point.
The web measurement company quotes demand for immediate information as the main reason for people to choose websites [...]

A pretty interesting piece of news from comScore has just landed in my inbox. Today the web measuring company released the data on the top online properties in the UK in September and the results are partly predictable and partly rather unexpected.
The predictable part is about financial websites growing rapidly due to the world economic crisis. This is true everywhere and this is exactly why money-related websites seem to be flourishing these days. Besides, UK citizens seemed to be interested [...]

Today comScore has some scary news (quite appropriate for Halloween, I think) for everyone tracking the news in the field of the world financial crisis reporting that e-commerce growth rate dropped to 6% in the third quarter. Total online retail sales in all the products and services categories but travel amounted to approximately $30 billion in the US this past quarter.
Of course the 6% figure can be considered to be a slowdown compared to 12% in Q1 and 13% in [...]

Today comScore has released a yet another report on the state of the blogosphere audience in one particular country - the United Kingdom. The report proves that blogs are certainly going mainstream with almost 41% of all internet users visiting a blog in August.
The report includes information on the blogging platforms that enjoy the highest traffic and also the most popular stand-alone blogs in the country. Quite predictably, the most popular platform is Google’s blogger - 9 million [...]

comScore has just released its usual monthly report on the most popular US online properties and everything is more than predictable here as our offline life and concerns influence what is getting more and more popular online. As a result, the most popular sites are focused on finance, trading (because of the economic turmoil we are in now) and election as the election date approaches.
Incredible popularity of various financial websites - both financial news and analytics sites and services that [...]

Earlier this week comScore released results of a study carried together with Leo Burnett advertising agency to see how male internet users behave online. In the effort to “track the virtual man” the study was to find out what men really do online. Obviously, the main reason for the study (since conducted jointly with an advertising agency) was to see how to better target men with online advertising.
So basically the study separated men into 4 categories depending on their approach [...]

There is internet outside of the Silicon Valley - and here is another proof. comScore issued another press release about European internet audience and its immense growth over the year since June 2007. The released information includes various figures demonstrating changes in the number of internet users in 16 countries comScore tracks for its World Metrix. comScore only counts users accessing the web from home or office computers aged 15 and higher and excludes traffic from public-access computers and mobile [...]

Today comScore released a press release detailing its statistics on online display advertising in June - both largest publishers and largest advertisers. The data is quite predictable and I believe many of us (I mean, those that choose not to enable any ad blockers in their browsers): Microsoft is the largest advertiser followed by University of Phoenix (advertising its online aducation programs), Experian Interactive (advertising its sites LowerMyBills and FreeCreditReport), United Online (owner of Classmates which pushes ads to web [...]