Posts Tagged with ‘emarketer’

The ad market research specialist eMarketer let loose Friday with a few numbers we thought we’d run by you. They pertain to businesses which populate the social networking space, and offer a general estimation of what to expect (for the short term) as far as future revenue for the sub-industry as a whole.
According to the firm’s reading of the next three to four years, the supply of social networks will likely draw in ad revenue somewhere in the area [...]

Are there more women online in America or are there more men? I bet your natural inclination would be to say men. Well, according to a study released recently women out number men by about ten percent.
According to eMarketer about 97 million women use the Internet in The U.S., while male users number roughly 91 million. One of the reasons for the disparity are the activities available on the Web. According to the study there are more female oriented activities [...]

In many of our recent articles, we have reported on one business after another shifting resources toward the Internet. Obviously the web is a market for the business minded, but the methods these new businesses are using are not the same as those aimed at the web 1.0 counterpart. The previous rendition could be described as "going fishing", as companies proliferated the web with banner ads, spam, pop up and banner advertisements, and hosts of "traditional" sales tactics. Given the [...]