Posts Tagged with ‘Google-Adsense’

Is Google’s Chrome All about Advertising?

Svetlana Gladkova

Now that we’ve been talking about Google’s new web browser Chrome for the entire past week, I think it’s time to take a look at its core and finally realize that Google is actually an advertising company and advertising is exactly where Google’s main field of business is. Advertising is how Google makes the money to finance acquisitions of other companies and its own large-scale developments resulting in much-hyped product releases like Chrome.
And since Google is an advertising company, everything [...]

Do We Really All Work for Google Here?

Svetlana Gladkova

No doubt, Google is the largest internet giant that determines exactly how the market operates and how other players behave online. What’s more, acquisition by Google is certainly one of the most appealing exit strategies for many of the newly-launched startups - this exit strategy is often the most financially rewarding one and it offers a huge opportunity for further growth of a product with the help of Google’s engineers, servers and money. And even though many startups have been [...]

So This Is What DoubleClick Was For: Google Introduces Standard Functionality

Svetlana Gladkova

I just love the days when Google makes some important announcement (or not important -it rarely matters), especially when such an announcement is about their advertising solutions. The blogosphere will be abuzz this only topic for a whole day and then will continue talking about it for a week or so until all the details are discussed properly.
Today’s big news is enhancement of Google’s content network - the network that combines all the publishers participating in Google AdSense program. The [...]

Knol for Google: It Is Not Evil, It Is Business

Svetlana Gladkova

Google is a smart company - smart enough for many people to be surprised after they witness this or that move or an acquisition, surprised enough to say "Why has not anyone thought of that move earlier?" And now it seems that Google has finally realized that it sends way too much traffic from its search results pages to websites that do not contribute to Google's business. What would be the correct move for a business when faced [...]

Google Monopolizes Contextual Ads Market Further – Buys Russian Begun

Svetlana Gladkova

Today we have another proof that Google intends to control internet advertising in any way that it can. Today we are witnessing another acquisition by the global search giant - this time it's the largest contextual advertising company in Russia, Begun.
Begun is currently owned by Rambler, one of the major providers of various internet services to Russian users. Rambler is also one of the best known search engines in Russia as well with its third position in [...]

How Should An AdSense “Click” Be Defined?

Michael Garrett

Over at the Search Engine Roundtable I discovered an interesting post discussing recent changes in Google's definition of a 'click' with regards to its AdSense publisher network.
"Last night I received an email from Google notifying me that they are changing the required action of a user, for a click to occur on an AdSense ad," explains Barry Schwartz. "Google said previously, if you clicked anywhere on an ad, including the background of the ad, that would constitute a click. Now, [...]

Google Officially Announces AdSense-Embedded YouTube Video Units

Michael Garrett

Not too long ago, I discovered that YouTube had quietly added a new page explaining new video units with embedded AdSense ads that bloggers and website owners could implement to earn additional revenue.
At that time, however, there was no link for users to add this feature to their account and there was no mention of it within the pages at the AdSense website.
Today, video units have been officially launched by Google, complete with an example and new informational videos on [...]

Beta Push Startup Reviews

Phil Butler

As Web 2.0 bloggers we are constantly reviewing startups for our readers. A new site called Beta Push is either trying to help us or kill us, I am not sure which. Beta push was created to allow developers and users to publish articles about their products. The site is a free sign up and also allows members to earn revenue from their Google Adsense accounts via their submitted articles.
Beta Push has an easy to use UI and a simple [...]