Posts Tagged with ‘multiply’

We see a lot of different approaches to becoming unique in social media.  This is one of those moves that I'm just not sure what I think about it yet.  Multiply, a reasonably large social network directed towards adults, is now offering premium storage for photos and videos for the price of $19.95 annually.
The new premium storage will be called "digital scrapbook," and is based on some pretty nifty functionality.  An Adobe Air application will upload videos and photos [...]

The latest news from Silicon Valley is that key investors appear to be redirecting their focus. VC entrepreneurs have shoveled untold millions into startups that target primarily teenagers and younger demographics on social networks. Was this a well thought out investment strategy for the long term? I have said many times before that the “numbers” game of MySpace, Bebo, Digg and others is really reflective of migratory users within the same visitor matrix. Here is why I think MySpace, Facebook [...]

Multiply is a Florida-based social network targeted towards an older audience than Facebook and MySpace. It has been around since 2003, but has struggled to become as popular as some of its competition.
2007 has proved to be the most successful year so far for Multiply, which saw more than 10 million visitors in August, a number that is rising by 10% per month. Chief executive Peter Pezaris has even claimed that unique visitors to the site have doubled since Multiply's [...]

The Web 2.0 community Multiply.com just passed 4 million registered users recently, and the digital content sharing site/network claims that their usage increased over 500% in the last year. The site claims over 13 million page views per month since the beginning of 2007, much of this is attributed to "relationship relevancy".
Multiply relies on a little different structure in order to provide users with community quality. Communications at Multiply are contained to established user networks of real life connections [...]