Posts Tagged with ‘pirates-of-the-caribbean’

Here’s something I didn’t expect to read this morning. Virtual worlds are big stuff.
The kid-oriented variety, anyhow. Indeed, The New York Times reported today that despite the less-than-stellar magnetism attributed to the teen- and adult-specific gamespace/marketplace called Second Life, the places on the Web reserved for the youngest of computer-savvy generations are quite the attraction these days. So much so that Disney and other companies are investing heavily in new environments built to attract children with a wide range [...]

There've been a lot of news articles lately about MMOGs for the tween set. If you've missed them, Disney is adding ads to their "free" version of Toontown, as well as launching a new MMOG based on the blockbuster Pirates of the Caribbean movie series this fall. The hottest toys right now in the tween set are Webkinz, cheap little stuffed animals that are your key to the online world where kids can play games, earn KinzCash, and interact with [...]