Posts Tagged with ‘Pogo’

Casual Gaming Goes Non-Profit: Rezilio and Game for Charity

Cyndy Aleo-Carreira

Just about everyone has participated in some type of casual gaming by now, whether it's Scrabulous on Facebook, Bejeweled on PopCap, or you are a card-carrying member of Club Pogo. But Rezilio has come up with a way of making casual gaming less casual by creating Game for Charity.
With Game for Charity, Rezilio leverages two of the fastest growing online technologies: online charity donations and casual gaming. Charities can use Rezliio's technology to create an online tournament which users can [...]

Electronic Arts Takes Their Social Games To Social Networking. Sort Of.

Cyndy Aleo-Carreira

With all the hype about social gaming lately, there has been a gaping hole in the player roster; companies like Zynga seem to be everywhere, but the Web 1.0 companies like PopCap and Pogo have been visibly absent. Electronic Arts, however, is creeping onto social networks, with an under-the-radar release Monday of a Facebook application, widget, and embeddable game for their Pogo platform.
Unfortunately, EA is still not getting the whole social networking idea. The application allows Club Pogo members (those [...]

Micro-Transactions As a Business Model? $24 Million Says Yes.

Cyndy Aleo-Carreira

Having been both a developer and a marketing wonk in former career incarnations, one of the most frustrating things about Web 2.0 applications for me is the frequent lack of a business model. New apps are launched every day with no plan in place for how to monetize them. You can talk about market position and valuation until you are blue in the face, but if your product doesn't make money, eventually you burn through all that VC money that [...]